Hi 👋 I’m Tobiaz,
a UX Specialist
from Sweden
Latest Work.
Academic Research
Social Robots in Healthcare
Exploring the use of social assistive robots for screening women for peripartum depression with past patients and domain experts.
Academic Research
Social Robots in Healthcare
Exploring the use of social assistive robots for screening women for peripartum depression – Interviewing primary stakeholders.

UX Research
Medication-Free Depression Treatment
Evaluating setup-wizard for depression treatment device by utilizing unsupervised usability tests with questionnaires.
UX Research
Medication-Free Depression Treatment
Evaluating product on-boarding – using unsupervised user tests and questionnaires for data collection.

Innovation Research
Forestry Data In Value Chains
Evaluating setup-wizard for depression treatment device by utilizing unsupervised usability tests with questionnaires.
Innovation Research
Forestry Data In Value Chains
Discovering how to leverage forest machine data to create value for company stakeholders – using mixed methods.

UX Research
Digitalized Cognitive Tests
Using supervised usability tests to uncover perceived pain points to make design suggestions for usability improvement.
UX Research
Digitalized Cognitive Tests
Using supervised usability tests to uncover perceived pain points to make design suggestions for usability improvement.

Project Summary
Purpose
Uppsala Social Robotics Lab conducts research on Social Robots in various contexts. My research area focused on using social assistive robots in maternal healthcare to screen women for peripartum depression.
Approach
I worked in multidisciplinary teams, independently and/or in collaboration with researchers from other Swedish universities. The work included to create scenarios and program social robots for hypothetical use cases, to later be used as research material. I planned, conducted, analysed and compiled the research with colleagues.
Impact
Our studies was submitted and accepted for the Human-Robot Interaction Conference in 2022 and 2023. I presented our studies via video at the conference.
Project Details:
Organization:Uppsala University
Project type:Research Assistant Intern
Lab Director:Prof. Ginevra Castellano
Webpage:https://usr-lab.github.io/
Project Summary
Purpose
Flow is a medication-free treatment for depression comprising a brain stimulation headset and therapy app. It is the first approved treatment of its kind in Europe available to buy and use at home. The stakeholders for this project were interested to know how the initial product setup and usage was perceived by target users.
Approach
The research aim was to find usability issues with first-time users of Flow along with attitudinal product impressions. The work included unsupervised usability tests, that yielded qualitative and quantitative data (n=40).
Impact
The findings included some usability issues. A solution was presented that allowed the user to adapt the stimulation strength, to make the users feel in control of the neuro adapting sensation.

Project Details:
Company:Flow Neuroscience AB
Project type:Internship Project
Stakeholders:Daniel MÃ¥nsson (CEO) & Erik Rehn (CTO)
webpage:https://flowneuroscience.com
Project Summary
Purpose
Holmen is one of Sweden’s largest forest owners that procure wood for sawmills, paper and paperboard mills. This project aimed to explore how passively attained forest machine data could be used for organizational synergies.
Approach
I worked in a multidisciplinary team to attain qualitative and quantitative data. This included conducting interviews with internal and external stakeholders, process and analyze datasets using SQL and Python.
Impact
The data were analyzed and combined into suggested use cases for digital innovation and value creation for the companies stakeholders and users. The findings were presented to the company’s executives. Further details are protected by a binding non-disclosure agreement.
Project Details:
Company:Holmen Skog AB
Project type:Project Employee
Stakeholder:Lisa Nilsson (Head of IT)
Webpage:https://www.holmen.com/
Project Summary
Purpose
Mind More provides digitized cognitive tests to healthcare professionals to measure and evaluate patients cognitive abilities. This project explored potential usability issues with their platform.
Approach
We conducted supervised usability tests of two cognitive test batteries with relevant patient groups. We collected data through semi-structured interviews, observations and questionnaires.
Impact
The data were triangulated by observations from video recordings participant statements and statistical indications from the questionnaire. We provided design suggestions on how to address the usability issues to the stakeholders.
Project Details:
Company:Mind More AB
Project type:Internship Project
Stakeholder:Martin Löfbom (PO)
Webpage:https://mindmore.se/
About
Hello! 👋 I am a UX Specialist based in Sweden. I have profound knowledge of how humans navigates complexity, to turn insights into great product experiences. I have previous work experience in web development and UX Research, which allows me to confidently tackle technical, analytical and creative challenges.
I have a background in Cognitive Science and Human-Computer Interaction. This has assured me with knowledge and skills for developing great product experiences, fit for the human mind and its capabilities.
I experience working with large corporations, start-ups and academic labs. I have previously been freelancing in web development, with responsibilities in requirements, UI design, front-end development and project management.
Besides my interest in technology and computers, I have a strong interest in coffee making. In my free time, I tend to be in nature with friends and family.